According to Demand Metric, companies with blogs make 67% more leads monthly than companies without blogs.
As such, more companies have started to hire blog writing services to produce high-quality content that ranks high and drives sales.
But what blog writing service should you choose?
In this article, I’ll list, review, and compare 10 services. I’ll also share 4 key factors to consider when hiring a blogging service.
Keep reading!
Table of Contents
Blog Writing Services Compared
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Blog Writing Service
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Blog Post Types
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Pricing
|
Turnaround Time
|
|---|---|---|---|
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Rank Lyx
|
How-To Guides, Listicles, Case Studies, Reviews, Tutorials, Guest Posts
|
AI-written (+ extensive human editing): $0.06/word // Human-written: $0.1/word
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2-4 business days
|
|
The Hoth
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Guest Posts Interviews Tutorials How-To Guides Contests
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Cost per word: $0.16
|
7 days on average
|
|
Scripted
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How-To Guides, Listicles, Opinion Pieces, Case Studies, Interviews
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Not indicated
|
Within a few days
|
|
Verblio
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Product Descriptions, How-To Guides, Listicles, Opinion Pieces, Case Studies
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AI content + human editing: $0.06/word, Human content: $0.1/word
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Within 72 hours
|
|
Upwork
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Listicles, Contests, Comparison Posts, Expert Roundup, Opinion Pieces
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$0.10 per word on average
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1-5 days
|
|
iWriter
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Infographics, Reviews, Q&A Posts, How-To Guides, Case Studies
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$0.01-0.26 per word
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3-5 days
|
|
Express Writers
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Opinion Pieces, Infographics, News Articles, Interviews, How-To Guides
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$0.09 - $0.19 per word
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3-5 days
|
|
Eleven Writing
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How-To Guides, Listicles, Opinion Pieces, Case Studies, Interviews
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Not indicated
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Not indicated
|
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Compose.ly
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Listicles, Contests, Comparisons, Data Studies, Case Studies
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Human-Written: $900/month, AI-Written: $700/month
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2-5 days
|
|
Draft.co
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Case Studies, Interviews, Reviews, Tutorials, News Updates, Personal Stories
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Cost per word: $0.1
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5 business days
|
10 Best Blog Writing Services
1. Rank lyx
We made the intro catchy with a quote and a key statistic.
We also believe a helpful, high-quality blog article should use as many visuals as possible to teach concepts. After all, A picture is worth a thousand words.
So, we added two videos to explain video testimonials.
This article is just one of the masterpieces that make Rank Lyx the best blog writing service. View our content samples or request a free sample, and let us write content that is so good that your audience will want to bookmark it.
Types of Blog Posts We Write
- Article Outlines
- How-To Guides
- Listicles
- Opinion Pieces
- Case Studies
- Interviews
- Reviews
- Tutorials
- News Updates
- Personal Stories
- Guest Posts
Turnaround time
- 2-4 business days
Pricing
- AI-written content (+ extensive human editing): $0.06/word
- Human-written content: $0.1/word
Increase Your Website Traffic & Sales With Ready-To-Publish Content!
2. The Hoth
The Hoth is a search engine marketing firm based in St. Petersburg that helps businesses increase their online presence.
They offer various services like content writing, link building, and local SEO.
Types of Blogs They write
- Guest Posts
- Interviews
- Tutorials
- How-To Guides
- Contests
- News Articles
Turnaround time
- 7 days on average
Pricing
- Cost per word: $0.16
3. Scripted
Next on our list of the best SEO blog writing services is Scripted.
Scripted is an online marketplace that links businesses with freelance writers. These writers can create extensive blog posts, articles, and social media content.
The platform also provides a technology that combines AI and human expertise
Types of Blog Posts They Write
- How-To Guides
- Listicles
- Opinion Pieces
- Case Studies
- Interviews
- Reviews
Turnaround time
- Within a few days
Pricing
- Not indicated
4. Verblio
Verblio is our next blog writing service. It’s an agency in Denver that helps businesses get a lot of good marketing content quickly.
Verblio provides two pricing plans: a more affordable one with AI content and a more expensive one with human-written content.
Types of Blog Posts They Write
- Product Descriptions
- How-To Guides
- Listicles
- Opinion Pieces
- Case Studies
- Interviews
- Reviews
Turnaround time
- Within 72 hours
Pricing
- AI content + human editing: $0.06/word. Then, there is a $49.50/month platform fee after the first month.
- Human content: $0.1/word
4. Upwork
Upwork is not a professional blog writing service; it’s a platform that allows you to find and work with freelancers and agencies.
Businesses can hire web designers, app developers, and, of course, blog writers.
You publish your job offer, and blog writers apply by submitting proposals. You then hire the writer you want to work with.
Types of Blogs Upwork Freelancers Write
- Listicles
- Contests
- Comparison Posts
- Expert Roundup
- Opinion Pieces
- Data Studies
- Case Studies
Turnaround time
- 1-5 days, depending on content length and writer’s availability
Pricing
- $0.10 per word on average, but rates can vary based on the writer’s experience
6. iWriter
iWriter is one of the best affordable blog writing services that provides various writing solutions, including blog posts and articles. They promote themselves as a platform where affordability and quality come together.
How does it work?
You register for a free account, request the type of content you want, and review your content when it’s written.
Types of Blog Posts They Write
- Infographics
- Reviews
- Q&A Posts
- How-To Guides
- Case Studies
- Interviews
Turnaround Time
- 3-5 business days
Pricing
- Cost per word: $0.01-0.26 depending on the writer’s experience and the content’s requirements.
7. Express Writers
Express Writers is next in our best blog writing services.
They deliver SEO-optimized content, such as blogs and website copy. The biggest issue with Expert Writers is the addons you expect to get for free.
For instance, you must pay $10 to add SEO meta tags to your content, like the meta description.
At Rank Lyx, we firmly believe our clients don’t have to pay for SEO optimization. That’s why we automatically include on-page SEO in our services
We even add links from the draft to your existing articles (internal linking) for free.
We believe that ready-to-publish content means we do everything an in-house writer is expected to do. The client’s only task is to upload it and hit publish.
We save you time and money by writing content that generates more money for your business.
Increase Your Website Traffic & Sales With Ready-To-Publish Content!
Types of Blog Posts They Write
- Opinion Pieces
- Infographics
- News Articles
- Interviews
- How-To Guides
Turnaround time
- 3-5 business days
Pricing
- For general writers, $0.09 per word
- For experts, $0.19 per word
8. Eleven Writing
Eleven Writing is an SEO-focused content marketing agency. Like every agency in this article, they write ready-to-publish blog articles for your SaaS company.
They also provide content strategy, planning, updates, and translation services.
Types of Blog Posts They Write
- How-To Guides
- Listicles
- Opinion Pieces
- Case Studies
- Interviews
- Reviews
Turnaround Time
- Not indicated
Pricing
- Not indicated
9. Compose.ly
Let’s mention a few more blog writing services.
Compose.ly provides services for businesses looking to outsource content creation and focuses on matching clients with writers who have expertise in specific industries or niches.
Types of Blogs They Write
- Listicles
- Contests
- Comparison Posts
- Expert Roundup
- Opinion Pieces
- Data Studies
- Case Studies
Turnaround time
2-5 business days
Pricing
Content Services
- Human-Written: $900/month
- AI-Written: $700/month
SEO Services
- Starting at $4,000/month
Contract Writing Services
- Starting at $50/hour
10. Draft.co
Last but certainly not least among our best professional blog writing services is Draft.co.
It’s a company that writes content like blog posts and ads. Once you’re signed up, you can access a dashboard to manage all your content projects.
Types of Blogs They Write
- Opinion Pieces
- Case Studies
- Interviews
- Reviews
- Tutorials
- News Updates
- Personal Stories
Turnaround time
- 5 business days
Pricing
- Cost per word: $0.1
What is a Blog Writing Service?
A blog writing service is a company that writes blog posts for businesses, like how-to guides, listicles, reviews, comparisons, and news articles.
The service’s experts (writers) study your business, industry, and target audience. They then craft blog posts that allow you to promote your products and services and convert readers into customers.
This is exactly what we do at Rank Lyx, a blog writing service. For example, our writers created an article for Famewall targeting the keyword “Best Review Management Software.”
In this blog article, we clearly explained Famewall’s main features.
We also strategically mentioned more features throughout the article.
Why Do You Need a Blog Writing Service?
1. Time Management
On average, writing a blog post takes 5-6 hours. If you’re a solopreneur, consider using a blog writing service if you want to spend this time on other tasks.
What if you’re the CEO or head of marketing for an SMB?
Thanks to a good blog writing service, you’ll not waste time training new writers and editing their content.
At Rank Lyx, for example, we noticed that our writers take 4-8 months to write excellent content constantly.
Without a doubt, it will take you 5-6 hours to write a blog post and 4-8 months to train in-house blog writers. However, a blog writing service could be the solution if you want fast, good content
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2. Expertise
Professional writers have a knack for crafting high-quality content. They’ve been writing blog articles for 4+ years and have developed good writing, editing, and storytelling skills.
Hiring a blog writing agency allows you to tap into this expertise.
3. Cost Effectiveness
According to Glassdoor, the average salary of a content writer in the US in 2024 is $60,123/year, which is $5,010/month.
Piaff, Lead Content Strategist at Rank Lyx, said this in his article on outsourcing content writing.
If your writer needs 2 days to complete a blog post, you can typically expect 2 posts per week or about 8 per month. If you need more articles, you must lower the content quality or hire a second writer.
However, outsourcing lets you pay only for the content you need, whether it’s per project or word. For example, Rank Lyx’s rate is $0.06 per word. With a one-time payment of $3,000, you get 50,000 words (or 25 articles of 2000 words each).
I couldn’t agree more with this statement. Cost is undoubtedly the most crucial reason to hire blogging services. After all, you want to save money while making even more.
4. Consistent Content Creation
Regular blog posts are important for SEO and audience engagement, and a blog writing service will no doubt ensure consistency.
The 2023 state of content marketing from Semrush stated that 24% of high-performing blogs publish a new post daily.
What does this mean?
You need to publish new blog content regularly. Depending on your contract with the agency or your writer’s efficiency, you could publish one, two, or five articles per week.
However, focus on quality rather than quantity. I prefer publishing one high-quality article weekly rather than five low-quality content.
5. SEO Boost and Brand Awareness
When you blog regularly, you build your brand’s reputation as a trusted expert in your field.
For instance, Asana gets 6.6 million monthly traffic (Ahrefs data).
They can get such much traffic because many pages rank in the top 3.
The more people see Asana during their Google searches, the more they remember the name, logo, colors, and design. Asana will naturally pop into their mind when they are ready to purchase a project management tool.
The same principle applies to your business.
The more people see your brand, the more they remember it. It increases the chances of converting them into customers.
7. Fresh Perspective:
Professional writers are known for having great ideas and knowledge to create unique and unrepeated content.
Why is unique content so important?
Because it’s in line with what Google said in their helpful content guideline.
In 2024, they’ve also released two core updates targeting low-quality content, by the way.
The March 2024 core update, especially, affected thousands of sites that simply used AI to create thin content.
As such, a fresh perspective allows you to get content different from what already exists.
Bill Gates, the former CEO of Microsoft, has long recognized that quality content is important for a business to grow.
In January 1996, he shared his thoughts in an essay titled “Content is King,” published on the Microsoft website.
He stated, “Content is where I expect much of the real money will be made on the Internet, just as it was in broadcasting.”
What Services Do Blog Writing Agencies Offer?
The table below shows the various services blog writing agencies offer:
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Blog Writing Service Types
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Description
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|---|---|
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SEO Blog Writing
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They craft blog posts optimized for search engines, focusing on relevant keywords and topics to increase visibility.
|
|
Content Strategy Development
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They plan and develop a complete content strategy that aligns with a client's goals, audience, and SEO needs.
|
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Topical Research and mapping
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They research trending topics, keywords, and audience preferences to guide content creation.
|
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Editing and Proofreading
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They review and refine content for grammar, style, tone, and consistency to ensure high-quality output.
|
|
Content Audit and Blog Strategy
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They analyze existing content to identify gaps, opportunities for improvement, and strategies for better performance.
|
|
Social Media Posts
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They write social media content to complement blog posts and improve the client’s online presence.
|
|
Email Newsletter
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They create entertaining and informative email newsletters to nurture leads, promote content, and build brand loyalty.
|
|
Guest Blogging
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They write and publish articles on third-party websites to increase backlinks, improve SEO, and expand brand reach.
|
|
Content Promotion and Distribution
|
They share and distribute content across various platforms to reach more potential customers.
|
Key Factors to Consider When Choosing a Blog Writing Service
Here are six factors to consider when choosing a blog writing service:
- Ask for writing samples
- Begin with a trial project
- Check the pricing packages
- Assess the agency’s industry knowledge
Let’s review each factor in more detail.
1. Ask for Writing Samples
Before you hire a blog writer, ask for examples of their work. It will give you a good idea of their skills and if their style fits your blog.
For example, we have a dedicated page where clients can review our blog post samples.
And if a client can’t find a sample that fits their niche, they can fill out a form to request a free sample. One of our SEO content strategists will get back to the client and discuss any special needs and expectations they may have.
Finally, we will assign an expert writer to create the best content possible and submit it to the client. Writing a sample article usually takes 2-3 days.
Do you have an idea for a specific topic in mind? Our team will happily serve you by writing content that ranks and converts. Simply request a sample today!
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2. Begin With a Trial Project
Don’t jump into a big project right away. Start with a small job to test the writer’s skills and how well you work together. You’ll then decide if they’re the right fit for your blog.
Notice that I didn’t say “free” trial. What’s the difference?
Platforms like Upwork don’t allow their freelancers to work for free.
Moreover, freelancers also work hard to create and submit great proposals; the least you can do is compensate them by paying a fair price for a test.
An alternative is to request a free sample through content writing services like Rank Lyx.
3. Check the Pricing Packages
Blog writing services have different rates, so it’s worth taking some time to compare different options. Try balancing cost and quality to get the best result for your needs.
For example, we offer high-quality blog writing services at:
- $0.06/word for AI-written content + extensive human editing and
- $0.1/word for 100% human-written content.
1000 human-written content from Rank Lyx will only cost $100, while another service like Verblio will charge $160 (a $60 difference).
Moreover, Verblio will charge you an extra $24 to SEO-optimize your blog post.
However, at Rank Lyx, we firmly believe you’ll rank higher on Google and make more money if we optimize your content. That’s why we use the best SEO practices in every blog post and offer this service for free.
The more you make money, the more business opportunities we have.
Increase Your Website Traffic & Sales With Ready-To-Publish Content!
4. Assess the Agency's Industry Knowledge
A service that understands your industry will write blog posts that your customers will love without noticing that an outsider wrote them.
This point aligns with the first and second points:
- Ask for writing samples
- Begin with a trial project
Asking for samples will allow you and your team to assess the agency’s industry knowledge.
Choose the Best Blog Service for Your Business Growth
As a marketer, you will always want to reach your business goals. Choosing the best blog writing service will make your journey easier and help you connect well with your audience.
FAQ
Rank Lyx, The Hoth, Scripted, Verblio, iWriter, Express Writers, and Eleven Writing are the best blog writing services.
On average, you’ll spend $0.05 – $0.15/word. So, a 1000-word article will cost between $50 and $150.
The ideal length of a blog post can vary depending on the topic, audience, and industry, but the average blog post length is between 300 and 2500 words.
Increase Your Website Traffic & Sales With Ready-To-Publish Content!
Milton
Increase Your Website Traffic & Sales With Ready-To-Publish Content!
Let our expert writers transform your ideas into SEO-optimized and engaging blog posts that drive leads and sales.
